How did they do it?
It’s a question that often plagues entrepreneurs who aim to thrive in the challenging and competitive SaaS industry.
But one of the best things about the web is that you can always find people who have asked the same questions before. And also those who are ready to provide answers now.
A lot of SaaS CEOs have made it big. Fortunately, many have been vocal about their experiences and talked about the journey to success.
So we’ve listed 11 interviews of SaaS entrepreneurs that you may find inspiring to watch and follow suit.
Gusto is a cloud-based software that provides payroll, benefits, and human resources management software. It guides small businesses to process payroll, automatic tax filing, and benefits management services. In this interview, Joshua Reeves, the CEO of Gusto sits down with Julie VerHage of Bloomberg, to discuss the growth, and the changes Gusto has undergone over the years.
Drift is a Cambridge, Massachusetts-based company that creates messaging software for businesses. It is certainly one of the biggest names in conversational marketing today and a live chat tool. Andrew Gazdecki, CEO at MicroAcquire sits down with David Cancel, the CEO of Drift where they discuss how Drift has reached where it is today.
Nathan Latka interviews Zeb Evans, the CEO of ClickUp. ClickUp is a productivity platform and its customizable and proprietary features make it easy for teams that want to keep everything from design to development in one place. The interview talks about the story of ClickUp — right from its bootstrapping days to its current high with annual revenue of $85 million. It now has around 800 employees and offices across the globe.
The virtual event platform, Hopin went from minimal revenue to a million dollars in three weeks in the early days of the pandemic. Since there was a lot to uncover there, Nathan Latka discusses with Johnny Boufarhat, the CEO of Hopin to understand what he did differently and how they quickly addressed the massive demand. He shares his insights on the future of the events industry and a little of Hopin’s sudden jump into hyper-growth mode.
Girish Mathrubootham, the CEO of Freshworks talks about running and moving forward with a SaaS business in a post-pandemic world. In this conversation with Shradha Sharma of YourStory, he discusses the changes in customer expectations, remote working, implementing a 360-degree view of the customer, and his entrepreneurial vision.
In a standout session featuring a conversation between Byron Deeter, Partner at Bessemer Venture Partners, and Karen Peacock, Intercom COO & Former SVP of Small Business for Intuit, the latter talks about where your priorities should lie if you want to scale your SaaS venture. Intercom is a conversational messaging platform and has become a default modern tech stack.
In this interview, Nathan Barry, Founder of ConvertKit discusses how he leveraged the SaaS marketing trends in the early days and how he nailed the ideal customer profile with Dan Martell. ConvertKit is a marketing automation tool that makes it easy for users to create simple solutions for drip email campaigns and to create easy forms.
Fun Fact: ConvertKit went from $2000 MRR (Monthly Recurring Revenue) to $90, 000 MRR in one year!
Sujan Patel unravels the SaaS marketing growth strategies that have generated massive increases in traffic and revenue in conversation with Andrew Gazdecki. Sujan is a veteran SaaS marketing leader who’s helped hundreds of companies reach new avenues of growth. In addition to consulting work through his SaaS marketing agency, Web Profits, Sujan owns and operates multiple SaaS businesses, including Mailshake and Right Inbox.
Just two years into selling his company for $375 million, Lew Cirne founded New Relic; a cloud-based software to help website and application owners track the performances of their services. New Relic is worth $6 billion today. In this interview he sits down with SaaStr and talks about why he chose to do it all over again and what he learned this time around.
SaaStr ropes in Therese Tucker, the CEO of Blackline to share her insights into common SaaS myths and how they can hold you back. She brings forward many perspectives and challenges of growing a SaaS business and those of a female CEO. Blackline is an enterprise software company that offers scalable applications that automate the financial close and other accounting processes. It is currently worth $3 billion.
Veeva is one of the biggest names in pharmaceutical and life sciences industry applications today. In conversation with Jason Lemkin, Peter Gassner shares his journey to success, the early days, and how they reached the point of a $600 million run rate within a decade.
As it is evident from the interviews above, every journey is different. Every problem is different and every approach is different. The best part about SaaS interviews is that the speakers don’t tell you what to do. Instead, they share their journeys and allow you to interpret them to your understanding and use the information in the best way possible. With a ton of information at your disposal good luck on getting your SaaS business on the fast track to success.
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