PUBLISHED: Dec 3, 2024

15 Best Content Writing Services to Maximize Your ROI in 2025

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Author
Pratik Dholakiya
best content writing services

Building and maintaining an in-house content team can get resource-intensive and complex, especially because content requirements always fluctuate. A better alternative is to partner with experienced and reputable agencies that offer the best content writing services. In this article, we’ve discussed the top 15 content writing services you can consider in 2025.

Key takeaways:

  • B2B brands need to produce articles, blog posts, and landing pages to educate and engage their target audience.
  • Partnering with a seasoned B2B content writing agency accelerates that process while optimizing marketing costs.
  • It is crucial to look at the previous track record, working methodology, and future requirements when selecting a content agency.
  • The right B2B content writing service provider will help you produce quality content faster that attracts high-intent traffic.

Content is marketing.

It promotes your business 24/7 without taking a break by engaging your audience and delivering value. 

Therefore, it’s crucial to invest wisely in content to ensure its long-term efficacy in keeping your brand at the forefront. 

Many reasons, such as the rising costs of maintaining an in-house content team and the evolving algorithms of search platforms, especially with AI, nudge B2B companies to outsource their content requirements.

Partnering with results-driven content marketing agencies keeps the overhead costs low while delivering long-term results. Additionally, you will get access to experienced and battle-tested content professionals who can guide your marketing efforts further.

So, we made a list of the 15 top content writing service providers that you can consider for 2025 (ranked).

15 Best Content Writing Services Agencies

Here’s a quick table summarizing the agency details for a quicker analysis:

Top B2B Content Writing Agencies
Agency Name Best for Signature services  Notable clients
Growfusely Content-focused B2B/SaaS campaigns; full-stack content marketing Keyword/topic research, long-form drafting, creatives (infographics/images), content refresh, digital PR/guest posts, technical SEO, LP optimization, social content FreshBooks, DealHub, Document360, Trustpilot, Mind the Graph
Preceptist Industry-specific B2B content with dedicated resources Website content mgmt, long-form, guest posts & digital PR, LinkedIn personal branding, newsletters Sprinto, Zeda, WotNot, Coinsutra, Revlitix
Express Writers Comprehensive creative content + strategy Blogs, website content, white papers, social content; SEO research BuzzSumo, Jotform, Campaign Monitor
Stellar Premium, brand-aligned freelance content; managed or marketplace Copywriting, white papers, blogs, product desc., local SEO pages Grubhub, Dribbble, Wealthsimple
ContentWriters Professional content optimization & management Blogs, website content, SEO content, copywriting Questex, Compass, Skillsoft, KBI
WriterAccess Scalable content at volume Content creation & strategy, SEO writing, editing Cisco, Encompass, Inc. 5000
ClearVoice Premium freelance writer network for enterprises Strategy, writing, editorial, website content, influencer outreach Cabela’s, Cisco, Intel
WordAgents High-quality, scalable SEO content Blogs, website content, product desc., SEO copy Tibrio, Empire Flippers, DanFries
Compose.ly Strategy & optimization for SMBs & agencies Blogs, website copy, product desc. Mailchimp, Calendly, Revelo
Verblio Flexible subscription model; human-written content Blogs, website content, social content, more Salesforce, LendingTree, The Home Depot
iWriter Affordable, scalable creation for SMBs Articles, blogs, product desc., more SparrowBoost, A1 Distribution, FactsVerse
Draft On-demand content for SMBs/startups Blogs, articles, website copy, product desc., SEO writing Webflow, Zapier, Logitech
nDash On-demand B2B writing via expert community Blogs, articles, white papers, case studies, strategy GoTo, Epsilon, Monster
Contentellect Comprehensive SEO-focused content solutions Blogs, web copy, SEO content, strategy Pave, Tooltester, Preppr
Writing Studio Customized multi-format content across channels Blogs, articles, keyword-rich web content, social updates Trustpilot, G2, Clutch

1. Growfusely

  • Average ratings on Google: 4.5/5
  • Founder’s Name: Pratik Dholakiya
  • Active since: 2018
  • Team: 30-50
  • Headquartered In: Ahmedabad, Gujarat
  • Pricing starts at: Custom pricing (contact for quote)
  • Notable clients: FreshBooks, DealHub, Document360
  • Social media accounts: LinkedIn, X, Instagram, Facebook

Growfusely specializes in executing content-focused B2B marketing campaigns for SaaS brands, enterprises, and service providers. The content writing services include:

  • Keyword and topical research for ideation
  • Drafting engaging and unique content that resonates with your audience
  • Producing creatives such as infographics and images
  • Content refreshing to improve the value of your past articles
  • Digital PR and guest posting to improve visibility and authority

Moreover, you can also leverage our full-stack B2B content marketing services, which include technical SEO, landing page optimization, and social media content creation.

We’ve delivered exceptional results for big names such as Document360, FreshBooks, Trustpilot, and Mind the Graph.

For instance, for Document360, Growfusely’s content writing services produced 20+ organic PR stories published in high-authority websites. This helped Document360 cement its position as an industry leader.

Similarly, for Mind the Graph, we increased their organic traffic by 217% within six months. Here’s a quick breakdown of how we achieved that result: 

Challenges Website structure issues
Limited, under-optimized blog content
Low-quality backlinks harming SEO efforts
Solutions by Growfusely Revamped SEO structure 
Optimized the website architecture
Created a content plan with 12+ in-depth articles
Removed harmful backlinks
Acquired high-authority mentions
Optimized existing content
Results A 217% increase in organic traffic in 6 months
100% growth in referring domains
A 40%+ increase in organic keywords, totaling nearly 10,000

All of it was made possible due to Growfusely’s team of experts and proven workflows that are aimed at generating value for your B2B brand.

And our clients agree with that.

Kunal J Valecha, Marketing Manager at Document360, shared, “They [Growfusely] have a committed and grounded team who understand what exactly we are looking for. A good pipeline has been built that is fetching us the desired results. The team takes care end-to-end right from approaching journalists, suggesting story lines, scheduling interviews, drafting the content, getting it reviewed by our team, and finally getting it published,” among other compliments. 

Mind the Graph’s Co-founder and CEO, Fabricio Pamplona, said, “They did everything they promised to help us revamp our website’s SEO structure and create a coherent content strategy for our SaaS,” and later concluded with, “All in all, they engaged every resource and really cared about us.”

That’s why we’ve put Growfusely at the top.

2. Preceptist

Preceptist offers comprehensive content writing services for B2B companies that need industry-specific messaging. The agency can write articles, produce landing pages, and craft social media content to boost your visibility.

The top services of this content writing agency include: 

  • Website content management
  • End-to-end long-form content creation
  • Guest posting and digital PR
  • LinkedIn personal branding
  • Newsletter marketing

They’ve already worked with reputed brands from various industries, such as IT service providers, SaaS brands, and fintech.

Some of their popular clients include Sprinto, Zeda, WotNot, Coinsutra, and Revlitix. Each of these B2B brands has received tremendous value by collaborating with Perceptist.

WotNot’s co-founder Hardik Makadia shares, “The team understood our goals and over-delivered. They crafted valuable content and built quality links, which led to a big boost in our domain rating, authority, and traffic. They are a delight to work with and I cannot recommend them enough.”

After finalizing the contract, this content writing agency will allocate dedicated resources for targeted execution and on-time delivery of the assets.

3. Express Writers

Express Writers is a Texas-based content writing agency that provides self-serve and managed services. Clients can choose writers from their vast network of carefully vetted freelance authors. They ensure quality by hiring less than 2% of applicants into their network.

B2B brands can consider their managed services, where a dedicated account manager will head their content writing projects. Additionally, they can choose any writer they prefer and enjoy an extended content revision window. 

The content writers of this B2B agency can produce:

  • Expert and specialty blog writing
  • Authority content
  • General blog posts and articles
  • Social media content
  • Email marketing content

4. Stellar

Stellar is an effective option for businesses and enterprises looking to scale up their content production in a cost-effective manner. They offer a network of content writers and managed services to ensure teams can get requested drafts within a couple of days.

Earlier, they were known as Crowd Content but were rebranded to Stellar in 2024 to reflect their commitment to their premium clients. The agency’s writers specialize in producing a wide range of content, including:

  • Blog posts
  • Landing pages
  • Press releases
  • SEO content and metadata
  • Social media content

5. ContentWriters

ContentWriters is a full-stack content writing agency that brings seasoned authors from across the globe for their B2B clients. Their approach focuses on maintaining transparency between the author and the brand they work for to foster long-term partnerships.

They also offer managed services, custom calendars, and rigorous editorial oversight to ensure businesses and enterprises can captivate their audiences across platforms. The freelance writers on this platform provide the following services:

  • Blog post writing
  • Product description writing
  • Whitepapers and eBook writing
  • Topic ideation

6. WriterAccess

WriterAccess boasts a huge network of 16,000 freelance writers, editors, and strategists. These professionals are onboarded after a thorough evaluation process that checks their past experience and portfolio.

This allows B2B companies to build a content writing team based on their needs, expectations, and budget. To simplify the process, potential clients can use AI to find the right experts for their next content writing projects.

Writers and content strategists featured on WriterAccess specialize in:

  • Keyword research
  • Content strategy
  • Website copy (blog posts and articles)
  • Social media content creation

7. ClearVoice

ClearVoice, an Arizona-based content writing agency, maintains a vast network of experienced authors who specialize in various domains, such as SaaS, technology, and IT services. Then, they use their proprietary VoiceGraph solution to recommend the best writers to their clients.

Their services are typically leveraged by B2B content marketing teams who want to produce more articles, blog posts, and other forms of written content. The core writing services of ClearVoice include:

  • Website content writing (blogs and articles)
  • Video scriptwriting
  • Infographics content creation
  • SEO audits and keyword research

8. WordAgents

WordAgents is a premium content writing agency catering to established businesses, such as global enterprises and eCommerce brands. Their content team conducts in-depth research to deliver factually accurate drafts that emotionally resonate with their clients’ audience.

Despite this thorough process, WordAgents is known for timely delivery (usually within a week) and a user-friendly collaboration process. Businesses can also get discounts for monthly subscriptions to various services in their catalog, including:

  • Turnkey SEO content
  • Social media management
  • Website content writing
  • Product description writing

9. Compose.ly

Compose.ly leverages its network of top 1% freelance writers to deliver quality content to its clients, which ranges from startups to Fortune 500 companies. Usually, its clients can choose who to work with, giving them freedom over their content marketing campaigns.

Furthermore, the Compose.ly platform ensures the collaboration between the writers and brands remains seamless through robust project management capabilities. Authors from this content writing agency specialize in all types of pieces, including:

  • Blog post writing
  • Technical writing
  • eBook writing
  • Press releases

10. Verblio

Verblio promises high-quality, publish-ready content to its clients, which typically includes startups, SMBs, web publications, and agencies. This company has over 3000 writers from diverse backgrounds who can cater to unique writing needs.

Their intuitive platform makes it easy and hassle-free for businesses to work with freelancers across projects. For larger clients, Verblio offers managed services to streamline scaled-up content writing efforts. The authors on the platform specialize in:

  • Blog post writing
  • Whitepaper and eBook writing
  • Technical content writing
  • Landing page writing
  • Product description writing

11. iWriter

iWriter features one of the biggest freelance writer networks with thousands of experienced authors registered on the platform. Started in 2011, the agency has been offering writing services to businesses of all sizes.

Recently, they’ve included AI in their content production process to speed up the writing workflow. B2B clients can also enjoy their no-pay policy if the draft doesn’t meet their expectations. The company’s writer network offers the following services:

  • Blog post writing
  • Web article writing
  • eBooks writing
  • Press releases 
  • Product description writing

12. Draft

Draft has a network of vetted writers who are experienced across industries, such as healthcare, finance, and technology, that deliver content-on-demand to B2B clients. These writers are often native English speakers to ensure quality content.

The company focuses on delivering research-driven, SEO-friendly, and human-written content to its clients on time and before deadlines. Draft also incorporates AI-powered tools to accelerate the creative process.

The agency’s core writing services include:

  • Blog post writing
  • Landing page writing
  • Social media post creation
  • Marketing emails

13. nDash

nDash is a closed, invite-only community of freelance writers who help B2B brands and agencies increase their content volume without sacrificing quality. To ensure their team of freelancers hits the mark, nDash only accepts less than 1% of the applicants.

Clients can directly work with the freelancers or leverage the agency’s managed services to receive a streamlined experience. Additionally, the nDash platform offers various tools like Kanban boards, messaging capabilities, and payment processors in a single interface.

Their core writing services include:

  • Blog post writing
  • Whitepaper writing
  • Case studies writing
  • Sales collateral creation
  • Newsletter and email writing

14. Contentellect

Contentellect is a Delaware-based content writing and SEO company. They have helped startups, SMBs, and other content agencies to boost their digital reach through quality content.

Moreover, they provide end-to-end link-building services, which are key for improving a site’s domain authority. 

One of the biggest advantages of partnering with this agency is cost-effective scalability. This is especially advantageous for budding brands. Their key services include:

  • Keyword research
  • Topic ideation and validation
  • Content writing and editing
  • Backlink acquisition

15. Writing Studio

Writing Studio is a New York-based agency that specializes in producing articles and blog posts that enhance SEO performance and boost organic traffic. The company has served clients in various industries, such as health, technology, finance, legal, and SaaS.

B2B businesses can choose writers from their roster for their campaigns. Additionally, this content writing agency also offers white label services for other marketing companies. Their core services include:

  • Blog post writing
  • Article writing
  • Ebook writing
  • SEO writing
  • Product description writing
  • Script writing
  • Technical writing

Key Factors to Consider Before Partnering with a Content Writing Service

Partnering with the best content writing services company shouldn’t depend solely on price. Choose the top content creation services that align with your business goals and deliver measurable results.

Here are the key factors you should evaluate to make an informed decision.

1. Setting Clear Objectives

Ask yourself: 

  • What type of content will best support my business goals? 

Are you looking for blog posts to boost SEO, whitepapers to generate leads, or social media content to engage your audience?

Define your objectives:

  • Who is my target audience, and what are their pain points? 

This will help shape content that resonates and drives action.

  • How will I measure the success of the content? 

Define key performance indicators (KPIs), such as traffic growth, engagement rates, or lead conversions, to assess the partnership’s effectiveness.

2. Prioritize a Trial Period Before Committing to a Content Partnership

Test the waters before fully diving into a partnership.

A trial period provides a risk-free opportunity to evaluate key factors like content quality, deadline adherence, and communication efficiency before committing to a long-term partnership.

Keep a tab on: 

  • Content Quality: Check whether the content aligns with your brand’s messaging and tone, is well-researched, follows E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness), and is tailored to your audience’s needs. 
  • Adherence to Deadlines: A great content strategy requires a consistent publishing schedule. Note how well the content writing service provider sticks to deadlines. 
  • Flexibility: Evaluate how open and adaptable the content writing agency is to your feedback. They must incorporate revisions without compromising the content’s quality and adjust based on detailed content briefs to align with evolving business requirements.

This strategic approach will help you gauge the content writing agency’s ability to meet your business needs. Besides, you can minimize or avoid potential conflicts and be confident in your long-term investment.

3. Long-Term Collaboration Considerations

A successful partnership hinges on the content writing provider’s ability to maintain standards over time. So, once the trial period is complete, ensure that the service consistently produces high-quality content. 

Here are a few more key factors to consider: 

  • Scalability: Your content needs will increase as your business expands. So, consider whether the content provider has the resources and flexibility to accommodate a growing content demand without compromising quality.
  • Innovative Approach: Your partner must continuously optimize their strategies according to market needs. Review their track record and testimonials to ensure they can keep up with industry trends and offer innovative content solutions.
  • Communication and Collaboration: Strong partnerships thrive on clear communication. Ensure your provider is easy to work with, responsive to feedback, and proactive in solving challenges.

Conclusion

Choosing the right content-writing service is pivotal to achieving your business goals in 2025 and beyond.

If you’re looking for the best content writing agency to meet your B2B business needs and support long-term growth, consider partnering with Growfusely. 

Leading SaaS clients vouch for our commitment to consistently meeting deadlines, delivering top-notch content, and maintaining excellent collaboration—qualities they struggled to find with previous agencies. 

What’s more? Our strong network of 1,000+ publications and in-house technical SEO and content marketing capabilities ensure comprehensive, scalable solutions for sustained growth. 

Ready for a partner who takes full ownership of your content strategy? Let’s talk!

FAQs

How much does content writing cost?

It depends on a variety of factors, such as the nature of the topic, depth of research required, word count, and industry. Typically, you can consider between $0.08 and $0.50 per word as a general range.

How to find the best content writing services?

Look at their past wins and the team’s expertise. During the discovery call, you can learn about their process to determine whether they can deliver the desired value for your brand.

What are the benefits of content writing services?

Leveraging content writing services reduces marketing expenses and allows you to produce quality articles faster. These benefits are more pronounced for businesses in fast-moving industries, such as tech and AI, where timeliness is most critical.

Are content writing services useful in the age of AI?

Yes. In fact, they are more important than ever to ensure your message resonates with your audience and creates a unique identity for your brand. AI tools can only assist in the content writing process, but will fail to communicate effectively with your potential customers.

Is it safe to use AI/LLMs for content writing?  

No. AI tools and LLMs can only be leveraged as a B2B content writing assistant to help with tasks like research and proofreading. The quality of content produced by these platforms, although grammatically correct, lacks empathy. This makes their output ineffective in marketing applications.

How do agencies ensure the quality and originality of the content?

Premier agencies offering B2B content writing services, such as Growfusely, rely on the expertise of seasoned content writers to produce articles, landing pages, etc., for their clients. This ensures that the content is original and of higher quality.

How do agencies measure the ROI of content writing?

Agencies focus on improving the metrics that are important to their clients. If a customer wants to boost organic traffic, agencies’ B2B content writing efforts are geared toward producing educational articles. Similarly, if the goal is to generate more leads, then the spotlight falls on efforts such as landing page optimization and digital PR.

How can a content writing agency help improve my website’s rankings and traffic?

A B2B content writing agency can produce articles, guest posts, and social media content on trending topics that address the pain points of your audience. This data-driven approach positions your brand as a trustworthy and authoritative source of information, improving the website’s rankings and traffic.

Can US agencies also help with content strategy, not just writing?

Yes. Content writing agencies in the US and across the world can help you with building a strategy if you already have an in-house team that can execute it.

What is the usual turnaround time for content delivery?

It depends on the nature of the content. Guest posts usually take a couple of days at most, while long-form content pieces, such as guides and whitepapers, can take a week. You can discuss the timelines with your content writing services provider.

Do agencies provide ghostwriting services for executives or thought leadership?

Yes, top-tier agencies like Growfusely excel at ghostwriting thought leadership articles for senior executives, such as CEOs, for authoritative publications, such as Forbes and IEEE.

blog-author
Author
Pratik Dholakiya

Pratik Dholakiya is the Founder of Growfusely, a SaaS content marketing agency specializing in content and data-driven SEO.

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